Project Information
Project Name: Changsha Meidi Yunjing Marketing Center
Location: Changsha, China
Design Period: September 202
Design Area: 495 sqm
Design Director: Yang Xingbin
Art Design: Zhang Jingyu
Project Photography: Shangwu Photography
Content Planning: Chen Siyu
As a gathering place of Chu culture and Huxiang culture, Changsha combines urban vitality with international trends, where thousand-year-old heritage coexists with contemporary vitality. Changsha Meidi Yunjing Marketing Center takes urban culture as the background, accurately meeting the aesthetic and living needs of high-end residential and villa mansion customers, breaking the single commercial attribute of traditional marketing centers, and creating an immersive space integrating sales, social interaction and life experience. With delicate design, it interprets urban aesthetics and life essence, highlighting both the style of modern marketing center interior and the exquisite texture of mansion soft furnishing, allowing visitors to intuitively feel the elegant living atmosphere of villa residence.
The corridor guides the flow with a boat shape, connecting the "urban group portrait" art installation, integrating cultural inheritance and artistic innovation into the space, conveying the power of urban progress, and at the same time implying the homecoming ritual sense pursued by villa mansion. The sand table area focuses on overall coordination, with layered lights on the top echoing the stone stacking at the bottom subtly, constructing an orderly visual order, which not only highlights the texture of high-end commercial interior, but also fits the aesthetic standards of high-end residential soft furnishings, accurately matching the taste preferences ofmansion customers.
The open negotiation area adopts flexible combined tables and chairs, balancing functionality and design sense, conveying in-depth aesthetics through simple design language, which perfectly adapts to the social scene needs of villa and mansion customers; the color matching of osmanthus color, ink color and milk white integrates natural color spectrum, bringing a soft and healing space experience, and accurately reproducing the home texture of high-end residential. The greenery dotted in the corners injects vitality, the water bar integrates the lifestyle of morning coffee and evening wine, and the top lamps are inspired by the Orange Island Bridge, connecting the modern and the present. With urban humanism as the core, the whole project deeply combines cultural interior design with contemporary life aesthetics through exquisite artistic soft furnishing, creating a luxury experience space with both texture and temperature, condensing the life epitome and cultural heritage of Changsha villa mansion, allowing visitors to feel the ideal life of high-end residential in advance.
